
Executive Summary
This project was focused on delivering a lightweight yet impactful Salesforce implementation aimed at simplifying opportunity management, enforcing internal validations, and integrating cross-functional approvals via Slack. While the foundational setup involved standard Salesforce configurations and custom development using Lightning Web Components (LWC), the standout capability was a multi-step Slack-based approval flow for estimator amounts and margins, ensuring decisions are transparent, trackable, and efficient.
Project Overview
To implement a scalable and streamlined approval mechanism within the Salesforce Opportunity lifecycle, with Slack integration for real-time decision-making and transparent tracking.
- Salesforce Admin Setup (Objects, Page Layouts, Profiles, Validation Rules)
- Custom Lightning Web Components (LWC) for UI enhancements
- Slack Integration for Multi-Tiered Approval Workflow
- Opportunity Approval Lifecycle Automation
- Business Hours–based SLA Calculations and Notifications
- Accelerated case response time
Benefits:
Key Highlights
Slack-Based Estimator Approval Process
- Trigger: Initiated by clicking the “Estimator Approval” button on the Opportunity record.
- Slack Interaction: Sends detailed Opportunity info to Slack with Approve/Reject buttons and a reassignment dropdown. DM notifications are sent to approvers with time-based reminders.
- Multi-Step Workflow:
- Deal Team Approval
- Leadership Approval
- Sales Approval
- Finance Approval
- Control Logic:
- Only one approval stage is active at a time.
- Status indicators are color-coded: Pending, Approved, Rejected.
- Approver aliases are shown (e.g., “TU” for Test User) with full names on hover.
- Timeout-based auto-approvals with a “No Response” flag.
- Fallback & Reassignment:
- Approvals can be reassigned via Slack dropdown to another valid user.
- If reassigned to an already-listed approver, a single action completes both steps.

Impact and Outcome
Metric | Before Implementation | After Implementation | Improvement |
---|---|---|---|
Estimator Approval Time | ~3-5 days (manual email ping-pong) | 24 hrs avg with Slack approval & escalation | ~70% |
Approval Accountability | Low | Tracked by user, time, and alias | ✅ Improved |
Estimation Rework/Error Rate | Moderate | Reduced through validations & UI prompts | Reduced |
User Experience | Disjointed (Email + CRM) | Unified Slack + Salesforce workflow | ✅ Enhanced |
Conclusion and Next Steps
This project successfully demonstrates how lightweight Salesforce implementations can still deliver enterprise-grade functionality. By connecting Salesforce with Slack, the approval lifecycle became faster, more transparent, and easier to manage, reducing manual overhead while improving process adherence.
Next Steps:
- Add Einstein Opportunity Scoring integration
- Automate Slack alert escalation based on approval age
- Extend approval flow to other objects (Quotes, Custom Requests)